How do people really use websites?

Understanding how people really use the web is crucial to good design and the success of any website. It’s very different from what you may think...

People are busy, distracted and don't have a lot of time when visiting websites these days.

Long gone are the days when just visiting websites was ‘cool’.

Web users have 101 things going on, text messages, hassles at home, incoming emails, kids screaming.

People don’t care how long you have been in business or care about your company history.

Don't believe me?

1. Visit websites apart from your own in an everyday situation
2. Install a tool like HotJar [no affiliate]

If you like the video, please share! It motivates me to create others.

Next week we shall look at what it means to design websites for people that are busy, distracted and only care about themselves.